Social Media Manager
The Focus Group
- R1,200 - R1,700 per month
- Permanent Intermediate position
-
Randburg
- Posted 29 May 2025 by The Focus Group
- Expires in 33 days
-
Job 2612224
About the position
Role Overview
- Dynamic and creative Social Media Manager for a luxury jewellery company
- Reports directly to the MD
- Manage social media presence, optimize CRM leads, create captivating digital content
- Engage with high-net-worth individuals and everyday customers
Key Duties and Responsibilities
Graphic Design
- Create and maintain cohesive visual identity
- Design logos, typography, colour palettes, and brand elements
Marketing and Promotional Materials
- Design brochures, flyers, advertisements, and social media graphics
- Develop email campaigns and newsletters
Product Packaging Design
- Design luxurious and innovative packaging
- Ensure packaging aligns with brand aesthetics
Website and Digital Presence
- Design and update the company’s website
- Create digital assets for online marketing
Trend Analysis and Innovation
- Stay updated with design trends and luxury market insights
- Incorporate innovative design techniques
Quality Control
- Ensure all designs meet high standards of quality
Visual Content Creation
- Produce high-quality visual content for various platforms
- Conduct product photography sessions
- Design and execute advertising campaigns
- Collaborate with the MD for brand consistency
- Develop engaging digital content
- Stay updated with digital content trends and tools
Social Media Management
- Develop and implement social media strategy across platforms
- Create, curate, and manage published content
- Monitor, listen, and respond to users
CRM Lead Optimization and Follow-Up
- Utilize CRM tools to track and optimize leads
- Follow up on leads and ensure seamless customer journey
- Analyze CRM data for trends and opportunities
Customer Engagement
- Interact professionally with high-net-worth individuals and everyday customers
- Provide exceptional customer service
Requirements
Technical Skills
- Proficiency in Apple Mac iOS
- Strong knowledge of social media platforms
- Experience with CRM tools and lead management
- Skilled in digital content creation and graphic design tools (Adobe Creative Suite, Canva)
- Understanding of luxury branding and aesthetics
- Ability to work under tight deadlines and manage multiple projects
Experience
- At least 2 years in social media management, preferably in luxury goods
- Experience in photography and digital advertising
- Strong portfolio of social media campaigns and digital content
Personal Attributes
- Presentable and articulate
- Honest and with integrity
- Ability to work independently and show initiative
- Engage with diverse customer base
- Creative thinker with attention to detail
- Strong organizational and multitasking abilities
Desired Skills:
- Ability to Meet Deadlines
- Adobe Creative Suite
- Aesthetics
- Branding
- Digital Content
- Graphic Design
- Integrity
The Focus Group
About the agency
THE FOCUS GROUP was formed in 1989 and has offices in Johannesburg and Cape Town. We are a full service Human Resource Consulting Company, encompassing Black Empowerment joint venture partner Focus Kamoso, and offering a comprehensive range of integrated recruitment, assessment, employee relations, training and development, HR, employee benefit and payroll management services to a wide range of South African, African and international business organisations.
Our commitment is to enter into a partnership with you, the Client, which adds value to your business and profit to your bottom line, by tailoring solutions that assist you to
• Source, assess and select the best possible human resources.
• Design and implement competency based training programmes, which ensure that your employees are capable of delivering the service excellence that your clients demand, and the competitive edge which you seek to maintain.
• Create a business environment in which you manage change to your advantage and an organisational climate that allows your team to perform to its maximum potential.
• Design employee benefit and remuneration structures which ensure that your people take ownership of your business and which protect you against losing your most valuable resource to your competition.
• Implement an employee relations framework that promotes workplace harmony and minimises the occurrence of disruptive legal disputes.
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