About the position
SUMMARY
Are you a seasoned marketing guru with a passion for driving results? Do you thrive in dynamic environments where innovation and creativity are valued? Look no further - a leading tax company is searching for a talented Senior Marketing Specialist to elevate our brand to new heights
Our client is looking to employ a Senior Marketing Specialist based either in Bryanston, Johannesburg or George, Cape Town
RESPONSIBILITIES
- Develop and implement comprehensive marketing strategies to meet company objectives.
- Create and manage digital marketing campaigns across various platforms, including social media, email, and search engine marketing.
- Collaborate with cross-functional teams to execute integrated marketing campaigns and initiatives.
- Analyze marketing data and metrics to track campaign performance and identify areas for optimization.
- Conduct market research to identify trends, customer needs, and competitive insights.
- Manage relationships with external vendors, agencies, and partners to support marketing initiatives.
- Stay updated on industry trends and best practices to continuously improve marketing efforts.
- Assist in the development of marketing collateral, such as presentations, brochures, and website content.
MINIMUM REQUIREMENTS
- Bachelor's degree in Marketing, Communications, or related field.
- Minimum of 5 years of experience in marketing roles, with a focus on digital marketing.
- Proven track record of developing and implementing successful marketing campaigns.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities. Proficiency in marketing tools and software, such as Google Analytics, CRM systems, and social media management platforms.
- Experience in the financial industry is a plus.
Desired Skills:
- Digital
- marketing
- Communication
- market research
- Relationship Building
Desired Qualification Level: