About the position
a private hospital offering comprehensive, high-quality medical, surgical, and emergency services is seeking a creative, high-energy Senior Marketing Manager to lead and execute their hospital’s marketing strategy.
Responsibilities:
- Strategy & Execution: Develop and implement comprehensive marketing, brand, and promotional strategies across digital and traditional platforms.
- Market Intelligence: Conduct market research, competitor analysis, and manage customer databases to identify and optimize target markets.
- Brand Management: Strengthen and safeguard the hospital’s brand identity.
- Events & PR: Plan and manage marketing-related events and social initiatives.
- Reporting: Monitor, evaluate, and report on campaign performance, providing strategic insights to Hospital Management.
- Collaboration: Work cross-functionally with internal departments to align marketing goals with organizational objectives.
Minimum Requirements:- Degree: Bachelor’s Degree (or equivalent NQF) in Marketing, Communications, or Business.
- Software: Proficiency in Microsoft Office Suite and CRM systems (e.g., Dynamics).
- Advantageous: Professional copywriting and graphic/digital design skills.
- Management: 5+ years of managerial experience in healthcare.
- Marketing: 5+ years at a senior level with advanced digital marketing expertise.
- Analytics: Extensive knowledge of web analytics, social media platforms, and marketing dashboards.
Benefits:
- Competitive salary based on experience (salary can potentially be more based on experience/skills)
IF you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to [Email Address Removed].com
Desired Skills:
- Senior Marketing Manager
- Senior Marketing Manager
- Senior Marketing Manager
