About the position
Well known Pharmaceutical / Medical supplier requires an experienced Marketing Manager to join their team in Johannesburg. The portfolio is anaesthesiology and pain
You will be responsible for the development and execution of innovative marketing strategies that drive top line growth, enhance brand visibility and increase market share.
Analysing market trends, customer insights and competitive landscape to identify opportunities and develop effective marketing campaigns.
Collaborate with cross functional teams to align marketing initiatives with overall business objectives, while managing budgets, resources and performance metrics to achieve exceptional results and maintain the company's position as a market leader.
Key job ouputs:
Drive top line growth of pain and anaesthesia and increase market share by developing and implementing effective category, product portfolio and brand strategies
Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales
Develop and manage effective execution of campaigns and projects. Including the planning and execution of successful product launches and promotions
Analyse market trends and customer insights to identify new opportunities and target audiences
Collaborate with cross functional teams to align marketing efforts with overall business goals
Monitor and optimise marketing performance through data analysis and key performance indicators
Enhance customer engagement and loyalty through innovative and personalised marketing initiatives
Manage marketing budgets and resources efficiently to achieve maximum ROI
Stay updated with industry trends, best practices and emerging technologies to maintain a competitive edge
Foster strong relationships with external partners, agencies and stakeholders to drive successful partnerships
Ensure successful project execution, customer satisfaction and achievement of value share targets through strategic channel management
Identify acquisition opportunities and collaborate with the executive team for implementation if approved
Foster good working relationships with suppliers to ensure smooth operations
Develop and maintain excellent relationships with key specialists and prioritise KOL development
Qualifications and skills:
Bachelor of Health Science or similar
6 - 8 years experience in pain and anaesthesia portfolio
Proven track record of successful marketing and brand management in the pharmaceutical industry, specifically in hospital and specialist settings with a focus on anaesthetic products is required
Strong understanding of anesthetics within a clinical environment
NB: Established relationships with KOL's
Desired Skills:
- pharmaceutical
- marketing strategy
- brand strategies
- campaigns
- product launches
- anaesthesiology
Employer & Job Benefits:
- Basic salary TCTC
