About the position
Well established ingredient manufacturer has a vacancy for the abovementioned who has a creative mindset and a strong sense of brand storytelling, who will help shape the future of ingredient solutions in SA and beyond. This role entails the elevation of brand visibility, introduction of new products, and identifying opportunities that support long-term business growth. Responsibilities: Requirements: Only shortlisted candidates will be contacted.
Crafting and executing marketing strategies that grow brand visibility and support the Company's growth objectives.
Leading cross-functional collaboration with Research and Development and Key Account Managers, to bring product innovations to life.
Building lasting customer relationships and identifying new market trends and opportunities.
Identify and initiate new business opportunities through new product developments.
Provide strategic input to Research and Development Department (R&D) relating to customer requirements on new product developments and market intelligence.
Guide and support Key Account Managers to ensure marketing of products is successful.
Build and maintain strong relationships with customers, understanding their needs and monitor market trends in the food and non-food industries.
Monitor opportunities in current customer portfolios and develop cross-selling.
Track and analyse new product sales data and proactively manage feedback.
Develop and execute marketing strategies to increase brand visibility and product awareness.
Coordinate with design teams to ensure consistency across all marketing platforms.
Conduct market research to identify new opportunities and stay ahead of industry trends.
Develop, drive and maintain brand visibility and ensure brand consistency.
Ensure marketing and communication materials are appropriate and that products comply with relevant food industry regulations and standards.
Lead and mentor the marketing team.
Relevant Marketing Qualifications.
6+ years of sales experience in a food/non-food industry.
8+ years of technical marketing experience in a food/non-food industry.
Proven ability to build brands, drive campaigns, and identify growth opportunities.
Strong skills in digital marketing tools, market analytics, and storytelling.
Desired Skills:
- Digital Marketing
- Sales
Desired Work Experience:
- 5 to 10 years Middle / Department Management
Desired Qualification Level:
- Diploma
