Marketing Manager at Healthcare & Mobility Africa
HealthCare and Mobility Africa
- Undisclosed
- Permanent Management position
- Milnerton
- Posted 02 Apr 2024 by HealthCare and Mobility Africa
- Job 2559535 - Ref HCMA-MM-0324
About the position
Join Healthcare & Mobility Africa, with a portfolio of leading brands including: Adjust4Sleep, Willowbrook Recliners, Pride Mobility, Aqualift, AidCall247 and Care & Mobility. We offer a seasoned marketing manager the opportunity to drive, manage and grow the marketing department and be rewarded for their successes. Our philosophy is based on mentoring, growing and aligning all staff members to a common goal, resulting in greater personal success. Our A-grade offices are located in Rivergate Business Park in Milnerton/Parklands, Cape Town. Our focus lies in direct consumer engagement, eliciting fresh inquiries daily from various media channels: As the Head of Marketing, your core responsibility will be spearheading lead generation across these platforms and any additional channels deemed effective. Your objective: to meet the predetermined marketing budget set by senior management, driving sales to align with our business plan. This pivotal role entails meticulous budget management, ensuring optimal allocation of multi-million-rand funds across pertinent media while achieving target lead values or lower. Utilizing our CRM system, you'll monitor and fine-tune performance metrics to maintain alignment with key performance indicators. Creativity is paramount in this dynamic role, where you'll continuously innovate campaigns to propel the company forward in the rapidly evolving digital and TV landscape. This involves negotiating with suppliers to optimize costs and enhance exposure. You'll oversee a small team initially, including a website & graphic designer, and collaborate closely with key suppliers such as a Google specialist and media buyer, fostering a culture of innovation and excellence. Qualifications and Experience: We offer an attractive salary, negotiable dependent on experience, provident fund and quarterly target driven bonuses.
Responsibilities include:
Desired Skills:
- Marketing Strategy
- Marketing Management
- Marketing budget
- Marketing Plan
- Social media strategy
Desired Work Experience:
- 5 to 10 years Middle / Department Management
About The Employer:
Healthcare & Mobility Africa is South Africa's leading importer, manufacturer and supplier of specialised mobility furniture and aids.
Employer & Job Benefits:
- Incentive Bonus
- Pension Fund