About the position
Marketing Executive / Manager - Experience in SaaS Preferable
We are looking for a creative and results-driven Marketing Manager to generate inbound leads and build a compelling brand presence. You will be responsible for managing digital platforms, thought leadership, social engagement, and marketing events to drive lead generation and brand awareness.
Key Responsibilities:
- Develop and execute a B2B marketing strategy aligned with lead generation goals.
- Work with suppliers to design, build, and maintain the company website.
- Own content creation across blogs, website, social media, and email campaigns.
- Manage SEO, SEM, and analytics to optimize performance.
- Coordinate webinars, conferences, and industry events.
- Collaborate with the sales team to align on messaging and campaigns.
- Monitor market trends, competitor activity, and audience behavior.
- Track ROI of marketing activities and adjust strategies accordingly.
- Required Skills and Experience:
- 5+years in B2B marketing; experience in SaaS preferred!!!!
- Bachelor's degree in marketing, Communications, or related field!!!!
- Proven track record in B2B SaaS marketing.
- Strong skills in content marketing, SEO, and marketing automation tools.
- Exceptional written and verbal communication skills.
- Comfortable with data and using it to make marketing decisions.
Desired Skills:
- WEBSITES
- SEO
- SEM
- B2B
- SAAS MARKETING
- CONTENT MARKETING
- AUTOMATION TOOLS
- DEGREE MARKETING
- Saas
- B2B MARKETING
- SOCIAL MEDIA
- E MAIL CAMPAIGNS
- WEBINARS
Desired Work Experience:
Desired Qualification Level: