About the position
Marketing & Lead Generation Executive
Shape the future of marketing in a growing international recruitment business
Remote Cape Town | Market-related salary
About Our Client
Our client is a dynamic and fast-growing recruitment business with multiple specialist divisions across the UK and US. With a mission to connect top talent with leading employers, they are building strong, recognisable brands in competitive markets. This is a chance to join a business with global reach, ambitious growth plans, and a collaborative culture that rewards creativity and results.
The Role: Marketing & Lead Generation Executive
This is a hybrid role combining marketing creativity with lead generation strategy. You will be instrumental in building brand visibility, driving candidate attraction, and generating client leads. Initially a 50/50 split between marketing and lead generation, the position is designed to evolve into a broader marketing leadership role as the business expands. This is an exciting opportunity for someone eager to shape marketing strategy, grow into management, and make a tangible impact on the business.
Key Responsibilities
- Bring at least 2-3 years of relevant marketing experience, ideally within recruitment, professional services, or a fast-paced commercial environment
- Create engaging marketing collateral including brochures, presentations, and branded materials to support business development
- Manage and grow the company's LinkedIn and social media presence with tailored content for candidates and clients
- Plan and execute targeted outbound campaigns to generate client leads and attract candidates
- Develop messaging and digital content for multiple divisions and international markets (UK & US)
- Use email marketing, social media, and digital strategies to build candidate and client pipelines
- Track and report on campaign performance, providing insights and recommendations
- Work closely with recruitment teams to align marketing activity with hiring and client growth goals
- Over time, build and manage a marketing team, leading strategy and ensuring brand consistency across platforms
About You
- 2-3 years' proven marketing experience, ideally in recruitment, professional services, or fast-paced commercial settings
- Strong creative skills with the ability to design and develop marketing materials (Canva, Adobe Suite, or similar tools)
- Hands-on experience managing social media channels, particularly LinkedIn
- Understanding of digital marketing and outbound campaigns for lead generation
- Excellent written and verbal communication skills
- Highly organised, able to manage multiple projects simultaneously
- Proactive, results-driven, and commercially minded
- Ambition to progress into a leadership role as the marketing function grows
Desired Skills:
- Marketing
- Canva
- Adobe Suite
- Social Media
- LinkedIn
- Digital Marketing
- Outbound Campaigns
- Lead Generation
Desired Work Experience:
Desired Qualification Level:
