Digital Marketing Manager - Cape Town

About the position

Are you a bold, creative marketer with a passion for iconic brands that represent freedom, individuality, and the open road? We’re looking for a Marketing Manager to lead brand strategy and execute campaigns for a cult-status motorcycling and lifestyle brand. This is your opportunity to shape powerful, emotionally resonant marketing that fuels the spirit of loyal enthusiasts while attracting a new generation of riders. You’ll thrive here if you bring energy, imagination, and sharp strategic thinking to everything you do—from high-impact digital campaigns to grassroots events. You’ll balance long-term brand growth with hands-on day-to-day execution in a fast-moving, passionate environment.

What You’ll Do

Strategic Leadership:

• Craft and implement integrated marketing plans across channels and market segments.
• Lead data-driven strategies using customer insights, consumer trends, and analytics.
• Present and refine campaigns with clear ROI tracking and performance analysis.

Campaign Execution & Team Collaboration:

• Work with internal creatives and external partners to deliver outstanding advertising and communication assets.
• Manage social media platforms and digital content across all touchpoints.
• Coordinate events from concept to on-the-ground execution.
• Oversee CRM, lead nurturing, and email strategies in partnership with digital teams.

Brand Building & Engagement:

• Align messaging across channels and customer lifecycles.
• Drive awareness, loyalty, and conversion with consistent, compelling storytelling.
• Be a brand ambassador at events, press engagements, and internal forums.

? What You’ll Bring

• 5+ years of hands-on marketing experience in a brand-led or product-driven environment.
• Proven ability to create and execute successful campaigns across multiple channels.
• Strong project management and multitasking skills—you thrive under pressure.
• Expertise in social media marketing, CRM platforms, and automation tools.
• Analytical mindset with experience in tools like Hotjar, Google Analytics, etc.
• Excellent communication and copywriting skills.
• A degree in Marketing, Business, or a related field (advantageous).
• Existing press/media contacts or experience with AutoSLM, Keyloop (CDK), Autotrader, or [URL Removed] is a bonus.

While we would really like to respond to every application, should you not be contacted for this position within 10 working days please consider your application unsuccessful.

COMMENTS:

When applying for jobs, ensure that you have the minimum job requirements. Only SA Citizens will be considered for this role. If you are not in the mentioned location of any of the jobs, please note your relocation plans in all applications for jobs and correspondence. Apply here [URL Removed] 

OR e-mail a Word copy of your CV to [Email Address Removed] and mention the reference number of the job.

Desired Skills:

• Digital
• Marketing
• Manager