About the position
We are a Pinelands-based e-commerce and financial services business, and we are seeking a highly skilled and dynamic professional to join our team as a Creative Marketing Copywriter based in Pinelands, Cape Town.
Apply using this link: https://intelligent-debt-management.simplify.hr/vacancy/11xqjp
We are looking for a skilled, creative, conceptual copywriter with at least 5 years of experience in conceptualising and producing engaging copy for through-the-line channels including, but not limited to ATL, BTL, direct marketing and digital.
The candidate should have a strong background in financial writing, and extensive agency or marketing experience, specifically in creating compelling marketing copy for a range of channels including, but not limited to, Google Ads, PMax Ads, social media, WhatsApp, and website landing pages.
A keen understanding of the financial services industry is a must. Debt counselling knowledge is advantageous.
You should be adept at interpreting briefs, adhering to brand guidelines, and working both rapidly and accurately, in alignment with internal processes.
Key responsibilities:
Copy production
- As a key resource in the In-House Agency, you will conceptualise and produce compelling, impactful copy across our brands and platforms
- You will ensure your copy aligns with brand guidelines and design industry standards
- You will have an acute visual imagination and be able to conceptualise how campaigns may be represented by the design team
- You will be adept at every kind of copy production, from social media posts, banner copy, web copy, and display ads, to Google Ads, scripts, and more
- You will report to the In-House Agency Lead, who will provide you with project specifications and deadlines
Key attributes and competencies
- A team player, above all else
- Agile, flexible, and calm under pressure
- A positive attitude
- Accuracy while multitasking
- Flawless copy
- Strong sense of self-discipline and ethics
- Organised, with good time-management skills
Requirements
- A bachelor's degree in marketing, copywriting, communications, or a related field
- Proficient in MS Office 365, Google Docs, Asana, Microsoft Teams
- Proven experience as a financial copywriter (non-negotiable)
- Exceptional writing, with a stand-out portfolio that demonstrates conceptual thinking and execution thereof across channels
- Strong digital skills
- Proofreading skills
- Familiarity with SEO is an advantage
- Deadline-driven, with strong project management skills
- Good presentation skills
- Strong administrative and organisational skills
- Must align to IDM's values
Desired Skills:
- Creative
- Marketing
- Copywriter