About the position
The Virtual Agent has a permanent role for a qualified Commercial Sales Executive based in Umhlanga.
Role Purpose:
The core focus of the Commercial Sales Executive role is to lead national sales operations while driving commercial growth strategies that align with The Virtual Agent's vision. This dual-function role combines strong data-driven analysis with hands-on sales leadership, aiming to increase revenue, expand market share, and optimize go-to-market strategies. Real estate industry experience is preferred, as the role requires deep knowledge of client needs, industry trends, and sales cycles within the PropTech sector.
Duties and Responsibilities:
Sales Leadership
- Lead, manage, and develop the national sales team to meet and exceed revenue targets.
- Design and implement national sales strategies tailored to real estate companies and agents.
- Build and nurture high-value relationships with key clients, broker networks, and industry associations.
- Identify new business opportunities, markets, and sales channels to accelerate customer acquisition and expansion
Revenue Growth & Business Optimization
- Create scalable sales structures and processes to support national growth.
- Continuously evaluate and optimize the sales funnel, from lead generation to closing and account expansion.
- Lead the Marketing team to align sales enablement tools and campaigns with growth targets.
- Drive initiatives that unlock new monetization opportunities and improve revenue predictability.
Reporting & Governance
- Prepare regular reports for EXCO and Board, including revenue performance, market opportunities, and pipeline health.
- Monitor departmental budgets and resource utilization to ensure efficiency and ROI.
- Contribute to the strategic planning process and support company-wide initiatives as part of the leadership team.
Commercial Strategy & Data Analysis
- Conduct deep-dive market and competitor analysis to guide commercial positioning and strategic direction.
- Draft performance forecasts to support sales initiatives and commercial decision-making.
- Leverage CRM, sales analytics, and BI tools to drive a performance-focused, insight-led sales culture.
- Collaborate with product, marketing, people and finance to align commercial strategies across the business.
- An understanding of compliance regulations and knowledge of the Protection of Personal Information Act.
Client Experience & Retention
- Develop sales support and account management functions to ensure exceptional client experience and retention.
- Provide oversight of service delivery, onboarding, and post-sale engagement processes.
- Act as the voice of the customer within the business, relaying feedback and opportunities for product improvement.
Minimum Requirements:
Education and Skills
- Bachelor's degree (or higher) in either Business, Commerce, Real Estate, or Marketing or similar.
- MBA or related Postgraduate qualification will be advantageous.
- Outstanding communication, networking, negotiation, and stakeholder management skills.
Experience:
- Minimum 5 years' experience in sales and commercial strategy roles.
- Preferred real estate industry experience, with in-depth knowledge of property sales cycles, trends, and client personas.
- Proven track record of leading sales teams and delivering on aggressive revenue targets.
- Previous experience in PropTech, SaaS, or tech-enabled environments preferred.
Competencies
- Strategic Commercial Acumen - Ability to align sales goals with broader commercial strategy.
- Leadership & Coaching - Builds high-performing teams through mentorship and motivation.
- Customer Focus - Passionate about solving client problems and building long-term partnerships.
- Execution & Accountability - Delivers results and drives a culture of ownership.
- Analytical Thinking - Uses data to inform strategy, track progress, and optimize outcomes.
- Industry Credibility - Brings insights, experience, and influence within the real estate industry.
Why Join TVA?
At The Virtual Agent, you won't just be another cog in the machine - you'll be a core driver of strategic growth at one of South Africa's most innovative PropTech platforms. This is a rare opportunity to take ownership of a commercial function that's ready to scale, with the full backing of a visionary leadership team and a product that's already making waves in the industry.
You'll have the freedom to shape strategy, the support to execute, and the space to make a tangible impact - not only on revenue, but on how the property industry evolves. If you're looking for meaningful leadership, autonomy, and the chance to build something with purpose - this is it.
Desired Skills:
- Commercial
- Sales
- Executive
