About the position
ENVIRONMENT:
A cutting-edge software development company is on the hunt for a driven and dynamic Business Development Specialist to take their growth to the next level! This isn’t your average desk job — it’s a high-energy, fast-paced role where you’ll be out there building relationships, uncovering opportunities, and turning conversations into partnerships. You’ll lead the charge on new business development, driving lead generation, partner acquisition, and cross-sell opportunities while collaborating with key partners to create and execute powerful go-to-market plans. If you thrive on travel, live for closing deals, and love seeing your efforts turn into tangible business wins, this is your chance to make a real impact in a company that’s shaping the future of software innovation.
DUTIES:
Lead Generation & Creation
- Develop and execute strategies for identifying and qualifying new leads within the Transport sector and government organizations.
- Utilize market research, networking, and digital tools (LinkedIn, CRM, BI platforms) to build a robust pipeline of prospects.
- Implement account-based marketing (ABM) tactics to target high-value government and enterprise accounts.
- Leverage industry events, webinars, and trade shows to generate new business opportunities.
Partnership Sourcing & Development
- Identify and recruit strategic partners aligned with growth objectives.
- Conduct due diligence on potential partners to ensure capability and market fit.
- Negotiate and formalize partnership agreements that drive mutual value.
Channel & Sales Growth
- Build and maintain strong relationships with existing and new partners.
- Develop and execute joint business plans with clear objectives, KPIs, and revenue targets.
- Drive cross-sell and up-sell opportunities within partner ecosystems.
- Provide partners with sales enablement tools, training, and marketing support.
Performance Management & Reporting
- Track and analyse lead conversion rates, pipeline health, and partner performance.
- Report on sales forecasts, pipeline metrics, and ROI of lead generation activities.
- Implement corrective actions to optimize partner and lead performance.
Market Intelligence
- Stay informed on market trends, competitor activities, and government procurement processes.
- Use insights to refine lead generation strategies and partnership models.
REQUIREMENTS:
Educational / Experience requirements:
- Bachelor's degree in business administration, Marketing, or related field.
- Track record of successful B2G sales, lead generation, and partnership development.
- Familiarity with government procurement processes and regulations.
- Strong network within the Transport sector and government organizations in Africa (West Africa experience is a plus).
Required Competencies:
- Proven experience in B2B, B2G sales and lead generation strategies (preferably in software or technology sectors).
- Strong understanding of Transport sector software needs in African governments.
- Expertise in prospecting techniques, pipeline management, and CRM tools (e.g., Salesforce).
- Ability to source, evaluate, and onboard strategic partners.
- Excellent sales, negotiation, and relationship-building skills.
- Data-driven mindset with experience in sales analytics and forecasting.
- Willingness to travel within the region.
- Results-oriented with a focus on customer satisfaction.
- Adaptable to dynamic and fast-changing environments.
While we would really like to respond to every application, should you not be contacted for this position within 10 working days please consider your application unsuccessful.
COMMENTS:
When applying for jobs, ensure that you have the minimum job requirements. Only SA Citizens will be considered for this role. If you are not in the mentioned location of any of the jobs, please note your relocation plans in all applications for jobs and correspondence. Apply here [URL Removed] e-mail a Word copy of your CV to [Email Address Removed] and mention the reference number of the job.
Desired Skills:
- Business
- Development
- Specialist
