EE Brand Manager (Expired)

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EE Brand Manager

Gauteng (South Africa)
Market Related CTC Incl Benefits

Permanent skilled level position in the Financial industry.
Benefits: Medical Aid, Provident Fund.


Posted by Recruiters Inc on 09/01/2013 Ref # CJ Ref# 1333886

A leading Investment Bank is looking for a Brand Manager.

All applicants must meet the following requirements:

Core competencies:

  • Formal marketing or  related business qualification (degree or diploma)
  • At least 3 years brand management experience
  • Financial services experience an added advantage
  • Attention to detail is imperative
  • Ability to work according to deadlines and deal with pressure
  • Creative flair
  • Relevant computer skills - Word, Excel and PowerPoint
  • Lateral and strategic thinking skills
  • Good verbal and written communication skills
  • Strong organisational abilities, attention to detail and administrative skills
  • Excellent interpersonal skills with an ability to relate to individuals at all levels
  • Ability to work under pressure to tight deadlines
  • Managing budgets
  • Ability to project manage

 

Description of role and responsibilities, overall job objective:

Job Responsibilities

  • Above-the-line: Liaising with advertising agency as and when required, compiling advertising briefs in consultation with relevant parties, requesting and sending material to relevant publications, planning and briefing of media schedules.
  • Below-the-line: Liaising with relevant parties to meet their requirements in terms of brochures, folders, etc.  Activities include compiling briefs, working with creative agencies as and when required, project managing the creative, layout and content of the below-the-line material, as well as liaising with the relevant people for approvals.
  • Digital branding: Co-ordinating information for website and electronic documents. Working closely with marketing digital team as well as relevant agencies and suppliers where necessary.
  • Product marketing: Promote products and services to increase cash deposits into the bank. Targeted ATL, BTL and online campaigns. Knowledge of cash investments business. Direct marketing activities.
  • PR – liaising with and coordinating all PR related activities with agency.  Continuously evaluate and refine PR strategy in line with business requirements.  Ensure all PR activities enhance brand and product awareness.
  • Internal communications – implement strategies to ensure channels deliver ongoing communications as well as identify new ideas to promote consistent brand, product and strategic direction.
  • Maintain brand integrity: Working with design agencies and marketing services to ensure brand consistency.  Activities include becoming familiar with the Corporate Identity and liaising with branding agency as and when required. 
  • Brand strategy: Continuously evaluating the brand and marketing strategy for specialist areas in consultation with relevant parties.
  • Administrative: Activities include managing the payment of relevant accounts as well as managing set budgets

 

Personality Attributes:

  • Passion for brand and marketing environment
  • Financial services experience an added advantage
  • Flexible and adaptable with an ability to multi-task
  • Assertive, tenacious and driven
  • Can-do attitude
  • Hands-on and involved with an ability to understand the bigger picture as well as the detail
  • Good working relationship builder at all levels, with a consultative approach
  • Intelligent self-starter showing initiative and ability to work autonomously
  • Strong team player
  • Able to take criticism and thrive in an environment that frequently questions and challenges
  • Hard-worker who works well under pressure and is deadline focused and results driven

 

Unfortunately this job has expired and you can no longer apply for it.
But all is not lost, on the right are similar jobs to this one that you can apply for.

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